Are you looking forward to tweaking your marketing strategy & implementing a few old-fashioned, inexpensive yet workable marketing tips, to attract more customers for your business? Well, in this tech-centric era, we often find businesses speak about advertising & marketing their products online to get their business rolling. But when the challenge is about grabbing attention of the audience & maintaining a good recall rate during purchase situations, an old-fashioned, physical sign can work beyond expectation.
In the real market space, recognition of the product & service is a must. No matter how interesting or useful your product or service is, it is of no good if people are not aware that your business exists.
To make your business known to many in no time cost-effectively, indoor and outdoor banners are impactful. The best banner printing businesses in San Antonio have come up with great tips to help you avoid the most common banner design mistakes. So, are you ready to learn more about the top 5 Design Tips to Attract More Customers & follow the success road-map? If yes! We suggest you keep reading.
Tip#1 -The Color Palette
Colors have a great impact on human psychology. And to make the most of this known science, experts suggest use of dark colors on a light background to eradicate readability issues. The same formula works for darker backgrounds. It is also recommended to avoid use of several colors at the same time. Doing so, increases chances of attracting a lot of attention, as multiple colors can be hard on the eyes, capable of creating a negative impression.
Colors can make or break your brands identity, so it’s important to take wise decisions under professional expertise.
Tip#2 – Determine the Location
Often for retail store signs, horizontal orientation is the most recommended. But there are high chances that your store might respond to a skewed or vertical orientation. The final decision depends on the store type & the neighborhood.
Tip#3 – Make the Copy Legible
In the run to make text attractive, many businesses use complicated and small texts that are illegible. This is a common mistake that can completely ruin the entire intention of a banner.
Tip#4 – Size Matters
Generally speaking, the larger the better. Larger banners allow for a larger palette to convey your message. Additionally, the larger the banner, the greater the distance your audience can read, which means the greater the audience.
Tip#5 – Never Complicate
The best rule of thumb is to keep it simple. One of the most common mistakes is creating clutter by adding too much text or design. Let’s not confuse the brain, but engage it with simplicity and clarity.